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10-Minute Tech Talks: How Tech Companies Fail and How Entrepreneurs Can Avoid It

Are you an entrepreneur building a technology company and looking to grow fast? This show teaches and inspires entrepreneurs to build better companies by learning from the failures of other tech companies and entrepreneurs.  Hosts Audrey Russo and Jonathan Kersting are from the Pittsburgh Technology Council with decades of experience helping tech entrepreneurs.

Sep 30, 2024

Ever wonder how a game with a $400 million budget could fail within a week of launch?

In this episode, we discuss the major flop of the”Concord" video game and what it reveals about leadership, company culture, and the risks of ignoring critical feedback. If you've ever been tempted to rely on your past successes or...


Sep 25, 2024

For your Wednesday Up, we are discovering that gaming companies are a true treasure trove of failures that any entrepreneur building a tech company can learn from instantly. Our previous episode goes back 40 years to the doomed Atari E.T. the Extraterrestrial video game, and on deck for next week is a look at a failure...


Sep 23, 2024

Steven Spielberg's E.T. the Extraterrestrial motion picture movie was one of  the most successful movies of all times, but did you know that Atari’s ET video game was a complete flop? 

Don't let your product become the next E.T. video game disaster! In this eye-opening episode of 10 Minute Tech Talks, Evan Beach from


Sep 18, 2024

Co-Host Jonathan Kersting from the Pittsburgh Technology Council discusses the challenges faced by university researchers transitioning from lab to market, emphasizing the importance of understanding market needs over technical specifics. He references the previous podcast with George Skoptsov, founder of H Quest,...


Sep 16, 2024

Have you ever struggled to turn a brilliant technology idea into a viable business solution that truly resonates with customers?

Many entrepreneurs face the challenge of loving their product so much that they lose sight of what the market actually needs. This episode with H Quest Founder George Skoptsov explores how to...