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10-Minute Tech Talks: How Tech Companies Fail and How Entrepreneurs Can Avoid It

Are you an entrepreneur building a technology company and looking to grow fast? This show teaches and inspires entrepreneurs to build better companies by learning from the failures of other tech companies and entrepreneurs.  Hosts Audrey Russo and Jonathan Kersting are from the Pittsburgh Technology Council with decades of experience helping tech entrepreneurs.

Dec 4, 2024

What does it really take to be an tech entrepreneur, and how do you balance ambition with preparation for the tough road ahead?

This episode explores the wisdom of Mike Vertolli, founder of ComTec Systems, who shares insights from decades of entrepreneurial experience. From making metrics-based decisions to...


Dec 2, 2024

How do you compete with a tech giant like Google and avoid becoming a marketing cautionary tale?

This episode dissects Microsoft Bing's infamous "Bing and Decide" campaign and reveals how marketing missteps—like lacking clear differentiation and misjudging audience needs—can derail even the biggest brands.

  1. Learn...


Nov 27, 2024

What if AI could transform your cybersecurity, marketing, and social media strategies all at once?

As businesses increasingly adopt AI, understanding its potential and limitations is crucial for entrepreneurs looking to stay competitive. In this episode, we explore groundbreaking AI trends set to dominate 2025, from...


Nov 25, 2024

Have you ever wondered why raising money for your tech startup feels like stepping into the ring of a high-stakes competition?

In the rapidly evolving tech landscape, securing funding is a monumental challenge that stands between many entrepreneurs and their dreams. This episode, featuring Audrey Russo, President...


Nov 20, 2024

What if your tech startup could plug into the next big trend that’s reshaping digital consumer behavior?

Super apps are transforming how consumers interact with technology by combining multiple services—like payments, e-commerce, and streaming—into a single platform. This Wednesday Wake Up episode explores how...